services we provide

We help you communicate the value of your project so you get the buy-in and adoption you need to succeed.

experienced team

Ready to perform

digital solutions

Smart tools

Proven Strategies

Built for success

welcome to braymell trade masters

Over a Decade of Route to Market Excellence.

We are Kenya’s leading Route to Market agency, helping brands grow at retail through data-driven shopper engagement and skilled field teams. Our vision is to be the most lean, efficient, and impactful partner in the market.

Route to Market

We design effective route-to-market strategies tailored for Kenya, leveraging deep market knowledge and distribution expertise to connect brands with consumers efficiently.

Unleash the Power of Business

Retail Auditing

We track in-trade execution using mobile tech and custom scorecards. Our audits provide clear insights, drive field performance, and support data-driven decisions with timely reporting.

Unleash the Power of Business

Sales Force Automation

After years of manual data work, we built a simple, offline-ready solution to automate field services—streamlining data capture and reporting, built in Kenya for  dynamic trade environments.

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Strategy and Optimisation

We craft focused marketing and Route to Market strategies, with clear, tailored reporting that empowers field teams by surfacing the right insights—at the right time—to drive action and results.

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In-Store Activation

We deploy skilled Brand Ambassadors to engage customers at the point of sale—amplifying visibility, accelerating conversions, and delivering immersive brand experiences that drive loyalty and purchase.

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Field Sales

Our dedicated teams—on motorcycles, bicycles, and vans—drive sales, distribute stock, merchandise in-store, and engage traders, ensuring strong brand presence and POS support across all trade channels.

Unleash the Power of Business

Guiding Your Business Through Change With Confidence

We help organisations manage changes

At Braymell Trade Masters, we don’t just offer services — we build partnerships that drive lasting impact. We help organizations navigate change, unlock growth, and connect with the market in powerful, measurable ways.
Our Core Solutions

  • Focus Implementation
  • Strategy Management
  • Retail Architecture
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Current & Past Operations
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Supported Businesses
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Years of experience

Send Your Query & Request

Ready to elevate your trade? Whether you have a specific question or want to discuss a potential project, we’re here to help.

At Braymell Trade Masters Ltd, we believe in building strong relationships and providing tailored solutions that drive success. Don’t hesitate to reach out!

Let’s talk about your next project

+ (254) 713 82 48 47

Current Operations

We’re currently partnering with some of Kenya’s most respected brands to drive visibility, engagement, and sales at the retail front.

Braymell Trade Masters